Resources
Web sites, publications and other resources we recommend
Stanford Social Innovation Review
From Good to Great for the Social Sector by Jim Collins
Integrating Mission and Strategy for Nonprofit Organizations by James A. Phills, Jr.
Negotiating Rationally by Max H. Bazerman & Margaret A. Neale
Managing a Nonprofit Organization in the Twenty-First Century by Thomas Wolf
Nonprofit Lifecycles: Stage-Based Wisdom for Nonprofit Capacity by Susan Kenny Stevens
Live First, Work Second: Getting Inside the Head of the Next Generation by Rebecca Ryan
RenGen: The Rise of the Cultural Consumer and What it Means to Your Business by Patricia Martin
Rocking the Ages by J. Walker Smith & Ann Clurman
Guerilla Marketing by Jay Conrad Levinson
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath
Switch : How to Change Things When Change is Hard by Chip Heath & Dan Heath
Peak: How Great Companies Get Their Mojo from Maslow by Chip Conley
“The Power of Brands” by Adrian Sargeant & John B. Ford, Stanford Social Innovation Review, Winter 2007
“The Looking-Glass World of Nonprofit Money: Managing in For-Profit’s Shadow Universe” by Clara Miller, Nonprofit Quarterly, Winter 2005